Technology NewsInstagram puts content creation front and center by ditching...

Instagram puts content creation front and center by ditching the Shop tab

-


In an effort to put creation tools front and center in its app, Instagram will remove the Shop tab starting next month.


Instagram is putting focus back on creation with its upcoming app update, removing the Shop tab from its home menu, giving more presence to the options that allows users to post images and video, along with the Reels tab. The news comes from Instagram’s Help Center, which sheds light on the change. While the Shop tab will stick around for the month of January, it will be removed starting next month.


While this change does seem drastic, it doesn’t come quite as a shock, considering that it was first seen in testing some months back, indicating that the app would be putting more focus on creation. While the change will certainly be a welcome one for those that just want to focus on the art of creation, it’s unclear just how much this will affect sales of products and businesses.

Although the Shop tab will be taking a backseat, Instagram won’t be removing the ability to shop from within the app. Users will still have the chance to purchase products on the platform through tagged products on posts and also the shop button on a business’ profile page. Furthermore, the company does state that it will “continue to invest in shopping experiences that provide the most value for people and businesses across feed, stories, reels, ads and more.”

Instagram has added numerous features over the years in order to incentivize creators to stay on its platform. The app has even managed to add security and safety features that better protect its users. The platform has even tried to shift from its roots, introducing full screen views for images and videos similar to competitors like TikTok and YouTube Shorts. Unfortunately, its transition to this format was not successful, instead receiving heavy backlash, forcing it to back peddle on its changes. With that said, it will be interesting to see the reaction when this update rolls out next month.


Source: Instagram

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest news

How to know that you have to buy a new mobile phone

Despite the fact that smartphones can perfectly last several years being functional today, there are a series of...

எந்த வயதில் மக்கள் குறைவாக தூங்குகிறார்கள்?

ஆய்வில் பங்கேற்றவர்களில் இளையவர் (வயது 19) அதிகம் தூங்குவதாகவும் ஆய்வில் கண்டறியப்பட்டுள்ளது.இருந்து ஆராய்ச்சியாளர்கள் நடத்திய புதிய ஆய்வு லண்டன் பல்கலைக்கழக கல்லூரிதி கிழக்கு ஆங்கிலியா...

MSI laptops with NVIDIA GeForce RTX 4000 graphics – report from the premiere event in Warsaw

At this year's CES in Las Vegas, NVIDIA presented the new generation of GeForce RTX 4000 mobile graphics...

New Wave of Ransomware Attacks Exploiting VMware Bug to Target ESXi Servers

Feb 04, 2023Ravie LakshmananEnterprise Security / Ransomware VMware ESXi hypervisors are the target of a new wave of attacks...

Of course, there is already an idea to circumvent the invented protection against Netflix account sharing, but how viable is it?

People on the net are already talking about how to get around Netflix's new trick against account sharing. ...

Bermuda hit by widespread internet outage amid power cut

Bermuda experienced a widespread power outage since Friday evening which impacted the island's internet and phone service availability. Deeming it...

Must read

there is nothing like it for only 189 euros

You have the opportunity to take home a...

Bermuda hit by widespread internet outage amid power cut

Bermuda experienced a widespread power outage since Friday evening...