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Adi Robertson / The Verge:

A look at projects like the Voguverse and companies like Pixel Vault that are trying to build media franchises around their NFT collectibles  —  There’s a long way to go  —  In the online auction market OpenSea, you can pay around $600 to buy a portrait of a robot in streetwear — and, if you’re lucky, a stake in a new media empire.